Every time in the past two years that a co-brand deal switched banks they also switched payment networks, That underscores the surprising role that Visa and MasterCard play in putting together your rewards card deals.
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Millenials are now the most important consumer group in the US, but in order to market to them, companies need to change their long-held marketing ideas
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Zapper, the fast growing consumer marketing and insight platform enabled by mobile payments, has been disrupting the global hospitality industry fo
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Diamond Club members have two months to transfer their points to British Airways’ Executive Club or they will lose them. The Diamond reward scheme was bought by BA in 2012.
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